Cornerstone Donors: Virginia Fielder
Past Vice President for Research
Virginia Dodge Fielder, Ph.D., retired in 2004 as Vice President/Research for Knight
Ridder, the nation's second-largest newspaper publisher. Dr. Fielder was responsible
for market research for the corporation, including its annual reader and advertiser
surveys. She also consulted with Knight Ridder's daily newspapers on local research
projects, and with Knight Ridder Digital on Internet operations.
Prior to her Knight Ridder appointment, she was editorial research manager at The
Chicago Sun-Times. She also worked as a reporter and then marketing research manager
for The Lexington (KY) Herald-Leader, a Knight Ridder newspaper. She currently serves
as a judge for Knight Ridder's annual Excellence Awards program which honors achievements
of employees throughout the corporation.