• The Small Business Development Center puts theory into practice
  • TSBDC Foundation scholarship recipient Lake Summar presents her business plan in class.
  • Semifinalists participate in the Business Plan Competition showcase
  • Bill McDowell, Wright Travel Chair of Entrepreneurship, gives a research presentation.

Entrepreneurship

How many times have you said, “I would rather do it myself,”? That attitude is certainly a key component of the entrepreneurial spirit. Young people especially are itching to strike out on their own and make a name for themselves. And while that may be a desire shared by most, far fewer muster the courage to take the risk and pursue their dreams. Of course it takes more than desire and drive. It also requires business savvy, planning, and preparation. There's also the matter of start-up money. It's a fact that small- to medium-sized enterprises represent the largest source of U.S. economic and job growth. The entrepreneurship program offers preparation to students for successful placement within this exciting and challenging market.

A travel plan to the top

A travel plan to the top

Pam Wright (B.S. '73) embarked on her entrepreneurial adventure in 1981 when she opened Wright Travel Agency in Nashville. Today Wright Travel boasts 28 locations in seven states with annual sales of $128 million. In 2007, Pam pledged $1.25 million to MTSU to establish the Wright Travel Endowed Chair in Entrepreneurship. She is a member of the 2009 class of Tennessee's “Women of Influence” and an MTSU Distinguished Alumna.

Success on the side

Success on the side

Alex Treneff (B.B.A. '09, M.B.A. '11) was recently promoted to manager of Product Operations at Asurion, a national technology protection insurance company. Alex, who lives and works in Jackson, Tenn., also is owner of a side venture, Treneff RC, a small business that designs, manufactures, and retails remote-controlled aircraft technology.

Due to the dual focus on business development and business ownership, MTSU alumni hold positions that include, among many others

  • CEO
  • Manager
  • Owner/founder
  • President
  • Product design
  • Product manufacturer
  • Sales specialist

Firms linked to MTSU's programs through research, hiring, and mentoring include

  • Almost Home Animal Rescue
  • Aramark
  • CBS Radio (Atlanta)
  • Chik-Fil-A
  • Clear Channel
  • DiPentino and Associates
  • Disney
  • Enterprise
  • HCA
  • Nashville Predators
  • ogo Chairs
  • Panda Express
  • Rutherford County Government
  • Sherwin-Williams
  • St. Jude
  • Starbucks
  • Tennessee Breast Cancer Coalition
  • The Money Moxie
  • The Nurture Nook
  • The Southwestern Company
  • UPS
  • Wright Travel
  • YMCA

Entrepreneurship is an interdisciplinary major offered by the Department of Management. A Bachelor of Business Administration (B.B.A.) degree is offered with a major in Entrepreneurship. Major courses include entrepreneurship, new-venture creation, business-plan development, and small-business management. The degree includes a Business Administration minor. An interdisciplinary minor also is available in Entrepreneurship.

For complete curriculum details, click on the REQUIREMENTS tab above.

Other majors offered by the Department of Management are Business Administration and Management.

Undergraduate students can pursue minors in Business Communication and Office Management.

Those who complete a Bachelor of Science (B.S.) or Bachelor of Business Administration (B.B.A.) degree may enter the Master of Business Administration (M.B.A.) or Master of Business Education (M.B.E.) program. The latter is also available online.

Entrepreneurship, B.B.A.

Department of Management  
615-898-2736
Bill McDowell, program coordinator
William.McDowell@mtsu.edu

The major in Entrepreneurship offers preparation to students for successful venture creation and implementation and provides them opportunities to acquire the necessary operational knowledge to start a new enterprise and to study business communication, marketing, finance, management, economics, accounting, and information systems from an entrepreneurial perspective. The curriculum is flexible-students may tailor the program to fit specific needs while acquiring the business background necessary for pursuing entrepreneurial goals. Successful business professionals contribute to the program and an advisory board of recognized entrepreneurial leaders mentors students. Specialized courses, an internship, and interaction with acknowledged business leaders are intended to provide the impetus to start and operate a successful business.

A major in Entrepreneurship consists of 30 hours, 50 percent of which must be taken in residence at MTSU.

The program below includes a Business Administration minor. An alternate business minor may be chosen, but it may require total hours for graduation to exceed 120.

Academic Map

Following is a printable, suggested four-year schedule of courses:

Entrepreneurship, B.B.A., Academic Map  

Degree Requirements

General Education (41 hours)

General Education requirements (shown in curricular listings below) include courses in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences.

The following General Education courses are required for this major:

  • MATH 1630 or 1810 (Math)
  • ECON 2410 (Soc/Beh Sci and core course)

College of Business Core (39 hours)

All students must complete the College of Business Core.

Major Requirements (30 hours)

  • ENTR 2900 - Entrepreneurship  3 credit hours  

    ENTR 2900 - Entrepreneurship

    3 credit hours

    Prerequisite: BCED 1400 recommended. The mechanics and operational skills needed for organizing and operating an enterprise.

  • ENTR 3600 - Innovation Acceleration

    3 credit hours

    (Same as MGMT 3600.) Focuses on innovation and entrepreneurial endeavors in corporate environments as well as in new ventures. Specific attention is given to the creative process, innovative thinking, sources of opportunity, design-thinking, team-based innovation, commercialization, intellectual property, and innovation plans in the entrepreneurial setting.

  • ENTR 3650 - New Venture Creation

    3 credit hours

    Prerequisites: ENTR 2900 or MGMT 3610; junior standing; admission to the College of Business. Examines the process of new venture formation. Topics include recognizing and testing opportunity, developing the business concept, analyzing risks, and financing the new venture.

  • ENTR 4620 - Business Plan Development

    3 credit hours

    Prerequisites: ENTR 2900; ENTR 3650; junior standing; admission into the College of Business. Development of a comprehensive business plan detailing all facets of a proposed venture with an emphasis on using the plan for loan acquisition and venture implementation.

  • FIN 3040 - Finance for Entrepreneurs

    3 credit hours

    Prerequisites: ENTR 2900; junior standing. Focuses on financial theory, skills, and applications specifically useful to entrepreneurs, including cash budgeting, working capital management, sources of financing, financial forecasting and planning, and harvesting.

  • MKT 3200 - Marketing for Entrepreneurs

    3 credit hours

    Prerequisite: ENTR 2900. Applied study of marketing skills necessary to create a new business venture. Students will gain experience completing various marketing tasks that are important to new business startups.

  • MGMT 4950 - Management Internship

    3 credit hours

    Prerequisites: Management or entrepreneurship major with senior standing; an overall grade point average of at least 2.50; and admission to the College of Business. Student is affiliated with an organization on a part-time basis to develop knowledge and experience in the practical application of management theory to actual business problems in a non-classroom situation. This course can only be taken one time, and those taking it may not take MGMT 4990.

  • ENTR/MGMT/MKT elective 3 credit hours

 

  • ENTR 4920 - Small Business Management

    3 credit hours

    (Same as MGMT 4920.) Prerequisites: MGMT 3610 and admission to the College of Business. Analysis of problems and considerations involved in planning, organizing, and operating small businesses and entrepreneurial ventures. Emphasis on environmental issues, growth strategies, process management activities, and human resource management.

  • MGMT 4920 - Small Business Management

    3 credit hours

    (Same as ENTR 4920.) Prerequisites: MGMT 3610 and admission to the College of Business. Analysis of problems and considerations involved in planning, organizing, and operating small businesses and entrepreneurial ventures. Emphasis on environmental issues, growth strategies, process management activities, and human resource management.

  • ENTR 4100 - Family Business  3 credit hours  

    ENTR 4100 - Family Business

    3 credit hours

    Prerequisite: MGMT 3610 or permission of instructor. Analysis of issues unique to family enterprises. Issues can include governance, succession, family dynamics, trust, and conflict among others.

  • MGMT 3730 - Management of Innovation

    3 credit hours

    Prerequisite: Admission to the College of Business. Examines the management of the process of forecasting, acquiring, and integrating emerging technologies into the firm's products/services and processes. Particular emphasis given to rapid prototyping (e.g., 3D printing) technologies for products and services, learning from failure, and idea generation/screening. Course structure may vary.

  • ENTR 4255 - Social Entrepreneurship

    3 credit hours

    An overview of social entrepreneurs who have the purpose of producing a social benefit through a variety of organizational structures including non-profit, for-profit, and hybrid business models. Focuses on the challenges associated with responding to these social needs, including organizational mission, funding, operational execution, and sustainability.

  • MGMT/ENTR/MKT UD elective 3 credit hours

Auxiliary Courses (10 hours)

  • Business elective 3 credit hours
  • Electives 7 credit hours

Total hours in program: 120

Curriculum: Entrepreneurship

Curricular listings include General Education requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.

Freshman

  • ENGL 1010 - Expository Writing  3 credit hours  (Comm)

    ENGL 1010 - Expository Writing

    3 credit hours

    The first General Education English course. Emphasis on learning to adapt composing processes to a variety of expository and analytic writing assignments. Minimum grade of C- required for credit.

  • ENGL 1020 - Research and Argumentative Writing

    3 credit hours

    Prerequisite: ENGL 1010. The second General Education English course. Emphasis on analytic and argumentative writing and on locating, organizing, and using library resource materials in the writing. Minimum grade of C- required for credit.

  • COMM 2200 - Fundamentals of Communication

    3 credit hours

    Principles and processes of effective public oral communication including researching, critical thinking, organizing, presenting, listening, and using appropriate language. Emphasis on informative, persuasive, special occasion, and extemporaneous (impromptu) speaking. Counts as part of the General Education Communication requirement.

  • ECON 2410 - Principles of Economics, Macroeconomics

    3 credit hours

    As an aid to understanding modern economic society: economic concepts of national income and its fluctuations, inflation, unemployment, role of the banking system, monetary and fiscal policies, and international topics.

  • ENTR 2900 - Entrepreneurship  3 credit hours  

    ENTR 2900 - Entrepreneurship

    3 credit hours

    Prerequisite: BCED 1400 recommended. The mechanics and operational skills needed for organizing and operating an enterprise.

 

  • MATH 1630 - College Mathematics for Managerial, Social, and Life Sciences

    3 credit hours

    Prerequisites: Two years of high school algebra and a Math Enhanced ACT greater than 25 or MATH 1710. Topics include solving systems of linear equations, Leontief models, linear programming, mathematics of finance, set theory, and probability theory.

  • MATH 1810 - Applied Calculus I

    3 credit hours

    Prerequisite: MATH Enhanced ACT 19 or greater or MATH 1710. First of a four-course sequence. Introduces mathematical modeling applied to real-world problems. Sets, functions, inverse models, limits, continuity, first and second order model building, single variable differentiation, implicit differentiation, inverse problems (exponential and log models). First and second derivatives used to study the behavior of real-world applications.

 

  • Natural Sciences (2 rubrics) 8 credit hours
  • Humanities and/or Fine Arts 3 credit hours
  • Elective 1 credit hour

Subtotal: 30 Hours

Sophomore

  • ENGL 2020 - Themes in Literature and Culture  3 credit hours  (Hum/FA) OR

    ENGL 2020 - Themes in Literature and Culture

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. Traces a specific theme or idea through a number of literary texts that reflect different historical and cultural contexts. Subject will vary.

  • ENGL 2030 - The Experience of Literature  3 credit hours  (Hum/FA) OR

    ENGL 2030 - The Experience of Literature

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. The reading of a variety of literary types which illuminate themes and experiences common to human existence.

  • HUM 2610 - Foreign Literature in Translation

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. Representative works of French, German, and Hispanic authors in English translation. No foreign-language proficiency required. Carries General Education credit.

 

  • ACTG 2110 - Principles of Accounting I

    3 credit hours

    Prerequisites: A college-level math course; ENGL 1010; sophomore standing. Financial accounting for proprietorships and partnerships with emphasis on the accounting cycle for service and merchandising organizations. Additional topics include accounting for receivables; inventories; property, plant, and equipment; and current liabilities. (Not open to students with credit in ACTG 3000.)

  • ACTG 2120 - Principles of Accounting II

    3 credit hours

    Prerequisite: ACTG 2110. A continuation of financial accounting concepts with emphasis on debt and equity structures, the statement of cash flows, and ratio analysis. Managerial accounting topics include job, standard- and activity-based costing, cost/volume/profit (CVP) analysis, and budgeting. (Not open to students with credit in ACTG 2125 or ACTG 3000.) [Same as TBR Community Colleges ACCT 1020.]

  • BIA 2610 - Statistical Methods

    3 credit hours

    Prerequisite: MATH 1630 or MATH 1810. The application of collecting, summarizing, and analyzing data to make business decisions. Topics include measures of central tendency, variation, probability theory, point and interval estimation, correlation and regression. Computer applications emphasized.

  • ECON 2420 - Principles of Economics, Microeconomics

    3 credit hours

    As an aid to understanding modern economic society: economic concepts of consumer and firm behavior; the pricing of goods, services, and productive factors; international topics; and an overview of the American economy.

  • Humanities and/or Fine Arts 3 credit hours
  • Social/Behavioral Sciences 3 credit hours
  • Elective 3 credit hours

 

Choose 6 hours from:

  • HIST 2010 - Survey of United States History I

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020.

  • HIST 2020 - Survey of United States History II

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020.

  • HIST 2030 - Tennessee History

    3 credit hours

    The role of the state in the development of the nation. May be used to satisfy one part of the General Education History requirement.

Subtotal: 30 Hours

Junior

  • BUS 3000 - Dale Carnegie Communications and Human Relations Seminar

    3 credit hours

    Prerequisites: Junior standing and major in the Jones College of Business. Uses the proven content and design of a Dale Carnegie seminar which includes lecture, in-class activities, case studies, reflective exercises, and role-play experiences. Helps students develop self confidence and leadership ability, strengthen ability to relate to and motivate others, enhance ability to communicate effectively, reduce stress, and present a positive attitude.

  • FIN 3010 - Business Finance  3 credit hours  

    FIN 3010 - Business Finance

    3 credit hours

    Prerequisite: Junior standing. Theory of corporate finance, emphasizing wealth creation, valuation, risk, capital budgeting, and cost of capital.

  • MGMT 3610 - Principles of Management

    3 credit hours

    Prerequisite: Junior standing. Concepts of the management functions of planning, organizing, and controlling with an emphasis on behavioral science concepts as applied to managing people in organizations.

  • MGMT 3620 - Supply Chain Operations

    3 credit hours

    Prerequisite: Junior standing. Focuses on the integration between supply chain operations strategies/decisions and their impact on other business functions in an organization. Examines operations management concepts using a global supply chain perspective. Covers topics such as inventory management, lean/just in time, project management, and supply-demand matching. Overarching goal of using supply chain operations strategies to develop a business competitive advantage reinforced. This is a writing-intensive course.

  • MKT 3200 - Marketing for Entrepreneurs

    3 credit hours

    Prerequisite: ENTR 2900. Applied study of marketing skills necessary to create a new business venture. Students will gain experience completing various marketing tasks that are important to new business startups.

  • MKT 3820 - Principles of Marketing

    3 credit hours

    Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.

  • Business elective 3 credit hours

 

  • ENTR 3600 - Innovation Acceleration

    3 credit hours

    (Same as MGMT 3600.) Focuses on innovation and entrepreneurial endeavors in corporate environments as well as in new ventures. Specific attention is given to the creative process, innovative thinking, sources of opportunity, design-thinking, team-based innovation, commercialization, intellectual property, and innovation plans in the entrepreneurial setting.

  • MGMT 3600 - Innovation Acceleration

    3 credit hours

    (Same as ENTR 3600.) Focuses on innovation and entrepreneurial endeavors in corporate environments as well as in new ventures. Specific attention is given to the creative process, innovative thinking, sources of opportunity, design-thinking, team-based innovation, commercialization, intellectual property, and innovation plans in the entrepreneurial setting.

 

  • BIA 3620 - Introduction to Business Analytics

    3 credit hours

    Prerequisites: BIA 2610 or equivalent, junior standing. Corequisite: BIA 3621. Introduction to the concepts and application of data analytics in business. Spreadsheet software and associated analytic tools will be utilized to visualize, model, and analyze business data using a hands-on-approach.

 

  • ENTR 4100 - Family Business  3 credit hours  OR

    ENTR 4100 - Family Business

    3 credit hours

    Prerequisite: MGMT 3610 or permission of instructor. Analysis of issues unique to family enterprises. Issues can include governance, succession, family dynamics, trust, and conflict among others.

  • ENTR 4255 - Social Entrepreneurship

    3 credit hours

    An overview of social entrepreneurs who have the purpose of producing a social benefit through a variety of organizational structures including non-profit, for-profit, and hybrid business models. Focuses on the challenges associated with responding to these social needs, including organizational mission, funding, operational execution, and sustainability.

  • MGMT 3730 - Management of Innovation

    3 credit hours

    Prerequisite: Admission to the College of Business. Examines the management of the process of forecasting, acquiring, and integrating emerging technologies into the firm's products/services and processes. Particular emphasis given to rapid prototyping (e.g., 3D printing) technologies for products and services, learning from failure, and idea generation/screening. Course structure may vary.

  • MGMT/ENTR/MKT UD elective 3 credit hours

Subtotal: 30 Hours

Senior

  • BLAW 3400 - Legal Environment of Business

    3 credit hours

    Prerequisite: Junior standing. Legal rights and potential liabilities of business persons. Presentation of the dynamic nature of law in responding to the changing social, ethical, political, regulatory, and international environment. Includes the development and nature of the legal system; business crimes; the law of torts and product liability; constitutional limitations on regulatory powers; legislative, judicial, and administrative control of business activity through the laws of business organizations, securities regulations, antitrust laws, employment laws, labor and safety laws, and consumer protection.

  • BUAD 4980 - Strategic Management

    3 credit hours

    Prerequisites: Admission into the College of Business; must be taken after completion of the business requirements and in the semester in which the student graduates. Development of top management perspective with emphasis on policy and strategy formulation and evaluation through the demonstration of competence in handling multifunctional business problems. Transfer credit not allowed; must be taken in residence.

  • ENTR 3650 - New Venture Creation

    3 credit hours

    Prerequisites: ENTR 2900 or MGMT 3610; junior standing; admission to the College of Business. Examines the process of new venture formation. Topics include recognizing and testing opportunity, developing the business concept, analyzing risks, and financing the new venture.

  • ENTR 4620 - Business Plan Development

    3 credit hours

    Prerequisites: ENTR 2900; ENTR 3650; junior standing; admission into the College of Business. Development of a comprehensive business plan detailing all facets of a proposed venture with an emphasis on using the plan for loan acquisition and venture implementation.

  • ENTR 4920 - Small Business Management

    3 credit hours

    (Same as MGMT 4920.) Prerequisites: MGMT 3610 and admission to the College of Business. Analysis of problems and considerations involved in planning, organizing, and operating small businesses and entrepreneurial ventures. Emphasis on environmental issues, growth strategies, process management activities, and human resource management.

  • FIN 3040 - Finance for Entrepreneurs

    3 credit hours

    Prerequisites: ENTR 2900; junior standing. Focuses on financial theory, skills, and applications specifically useful to entrepreneurs, including cash budgeting, working capital management, sources of financing, financial forecasting and planning, and harvesting.

  • MGMT 4950 - Management Internship

    3 credit hours

    Prerequisites: Management or entrepreneurship major with senior standing; an overall grade point average of at least 2.50; and admission to the College of Business. Student is affiliated with an organization on a part-time basis to develop knowledge and experience in the practical application of management theory to actual business problems in a non-classroom situation. This course can only be taken one time, and those taking it may not take MGMT 4990.

  • Elective 3 credit hours
  • MGMT/ENTR/MKT elective 3 credit hours

Subtotal: 30 Hours

Dr. Patrick Geho
Professor | State Executive Director Tennessee Small Business Development Centers
Patrick.Geho@mtsu.edu
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Dr. William C. McDowell
Chairholder Wright Travel Chair of Entrepreneurship | Professor
William.McDowell@mtsu.edu
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Dr. Kristen K. Shanine
Assistant Professor
Kristen.Shanine@mtsu.edu
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Dr. Ralph Williams Jr.
Assistant Professor
Ralph.Williams@mtsu.edu
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Accounting Business Communication and Entrepreneurship Marketing



Accounting

ACTG 2110 - Principles of Accounting I
3 credit hours

Prerequisites: A college-level math course; ENGL 1010; sophomore standing. Financial accounting for proprietorships and partnerships with emphasis on the accounting cycle for service and merchandising organizations. Additional topics include accounting for receivables; inventories; property, plant, and equipment; and current liabilities. (Not open to students with credit in ACTG 3000.)

ACTG 2120 - Principles of Accounting II
3 credit hours

Prerequisite: ACTG 2110. A continuation of financial accounting concepts with emphasis on debt and equity structures, the statement of cash flows, and ratio analysis. Managerial accounting topics include job, standard- and activity-based costing, cost/volume/profit (CVP) analysis, and budgeting. (Not open to students with credit in ACTG 2125 or ACTG 3000.) [Same as TBR Community Colleges ACCT 1020.]

ACTG 2125 - Principles of Accounting II for Accounting Majors
3 credit hours

Prerequisite: ACTG 2110 with a minimum grade of C. Reporting for corporations with emphasis on issues relating to debt and equity, the Statement of Cash Flows, reporting for manufacturing companies, and other issues related to the profession of accounting. (Not open to students with credit in ACTG 2120.)

ACTG 3000 - Survey of Accounting for General Business
3 credit hours

Prerequisites: A college-level math course; ENGL 1010; sophomore standing. Accounting cycle given minor emphasis; financial statement analysis and managerial uses of accounting given major emphasis. May be used for general business minors or M.B.A. candidates who have had no previous accounting courses. (Not open to Accounting majors and students with credit in ACTG 2110 and ACTG 2120.)

ACTG 3020 - Managerial Accounting
3 credit hours

Prerequisites: ACTG 2120 or ACTG 3000; junior standing; admission into the College of Business. Analysis of costs of products and services, recognition of quantitative techniques relating to management objectives, overview of master budgeting, and planning and control techniques. Designed for nonaccounting majors. (Not open to students with credit in ACTG 3310 or Accounting majors.)

ACTG 3110 - Intermediate Accounting I
3 credit hours

Prerequisites: ACTG 2110 with minimum grade of C;  ACTG 2125 or ACTG 3000 with minimum grade of C; MATH 1630; GPA of at least 2.00; junior standing; admission into the College of Business; passing grade on departmental admission exam. Introduction to professional accounting standards and financial statement preparation. Review of the accounting cycle. Extensive coverage of time value of money concepts and accounting for and reporting of current assets; current liabilities; and property, plant, and equipment.

ACTG 3120 - Intermediate Accounting II
3 credit hours

Prerequisite: ACTG 3110 with minimum grade of C and admission into the College of Business. Continuation of Intermediate Accounting I with professional accounting standards and financial statement preparation. Extensive coverage of accounting for and reporting of investments, long-term liabilities, owners' equity and related issues, revenue recognition, accounting changes and errors, and cash flows.

ACTG 3310 - Cost Accounting
3 credit hours

Prerequisites: ACTG 2125 or ACTG 3000 with minimum grade of C; MATH 1630; INFS 2200; junior standing; admission into the College of Business. Determine costs of products or services, apply quantitative concepts relating to management objectives, prepare master budgets, and perform various techniques for planning and controlling in a business environment.

ACTG 4310 - Advanced Cost Accounting
3 credit hours

Prerequisites: ACTG 3310 with minimum grade of C; BIA 2610; admission into the College of Business. In-depth analysis of costs; quantitative concepts relating to management objectives, control, and planning. Cost analysis and management accounting practices and problems using a variety of problem sets, statistical techniques, case studies, computer applications, and other materials.

ACTG 4420 - Accounting Internship
3 credit hours

Prerequisites: Senior standing or consent of advisor; a plan of activities with the associated firm prior to registration; admission into the College of Business. Active employment with an accounting firm, governmental agency, or business firm for accounting field work; credit given for experience and research upon completion of acceptable work and formal report. (Not counted as part of 24-hour Accounting major requirements.) Pass/Fail.

ACTG 4510 - Accounting Systems
3 credit hours

Prerequisites: ACTG 2125 or ACTG 3000 with minimum grade of C; INFS 2200; junior standing; admission into the College of Business. An introduction to accounting information systems in a variety of technological environments. Emphasis on business process modeling, accounting cycle controls, and database design and implementation.

ACTG 4530 - Individual Income Tax
3 credit hours

Prerequisites: ACTG 2125 or ACTG 3000 with minimum grade of C; junior standing; admission into the College of Business. Addressed to a determination of taxable income for individuals; federal income tax returns and research methods.

ACTG 4550 - Introduction to Federal Income Tax
3 credit hours

Prerequisite: ACTG 3110 with minimum grade of C or consent of instructor and admission into the College of Business. Federal income tax concepts applicable to business entities (C corporations, S corporations, partnerships, limited liability companies, and sole proprietorships) and individuals. Emphasizes the role taxes play in business and investment decisions.

ACTG 4610 - Governmental Accounting and Reporting
3 credit hours

Prerequisites: ACTG 3120 with minimum grade of C and admission into the College of Business. State and local government accounting principles and procedures; classifications of accounts for budgetary and financial reporting; accounting for revenues and expenditures or expenses; reporting for funds and the governmental entity; and auditing the governmental entity.

ACTG 4620 - External Auditing I
3 credit hours

Prerequisites: ACTG 3120 and ACTG 4510 with minimum grade of C. Applications of theory and principles of external auditing. Includes audit planning, risk assessment, evaluations of internal controls and evidence, substantive audit procedures applied to business processes, and preparation of audit reports. (Recommended for CPA exam candidates.)

ACTG 4640 - Internal Auditing
3 credit hours

Prerequisites: ACTG 3120 and ACTG 4510 with a minimum grade of C; BIA 3620; and admission to the College of Business. Application of internal auditing concepts. Includes gathering and analyzing company data, assessing risk, applying professional and ethical standards, performing statistical sampling, and preparing internal audit reports. (Recommended for CIA exam candidates.)

ACTG 4650 - Financial Accounting Standards
3 credit hours

Prerequisite: ACTG 3120 with minimum grade of C and admission to the College of Business. Analysis of propositions, axioms, theorems, controversial accounting concepts, and authoritative statements and research on accounting principles.

ACTG 4680 - Forensic Accountancy and Fraud Auditing
3 credit hours

Prerequisite: ACTG 4620 or ACTG 4640 with minimum grade of C or approval of department chair and admission into the College of Business. The practice of forensic accounting, i.e., nontraditional investigative aspects of accountancy (e.g., litigation support, business interruptions, etc.); emphasis on fraud prevention and the detection of fraudulent intent to obtain improper individual or group gains.

ACTG 4840 - Study Abroad
3 credit hours

Prerequisites: ACTG 3110 and ACTG 3310 with a C or better; junior standing; admission into the Jones College of Business. A short-term international business education experience designed to expose the student to the economic, political, cultural, and social environments of a foreign country(ies). Emphasis on the international state/status of the subject matter pertinent to the accounting discipline.

ACTG 4980 - Independent Study in Accounting
1 to 3 credit hours

Prerequisites: Senior standing; 3.00 overall GPA; consent of department chair; and admission into the College of Business. Accounting research or project in contemporary problem areas under direct faculty supervision. Aggregate credits allowable toward a degree may not exceed 3 hours under 4980 courses.

Business Communication and Entrepreneurship

Marketing

MKT 3010 - Professional Preparation in Marketing
3 credit hours

Prerequisite: Admission to the Jones College of Business; junior standing. Open to Marketing majors. Facilitates the transition from college to career. Includes ideas for resume content development while still in college and enhances the student's personal marketing skills in the job search. Presented from a marketing perspective, focusing on personal marketing skills for the professional environment.

MKT 3200 - Marketing for Entrepreneurs
3 credit hours

Prerequisite: ENTR 2900. Applied study of marketing skills necessary to create a new business venture. Students will gain experience completing various marketing tasks that are important to new business startups.

MKT 3750 - Advanced Supply Chain Strategies
3 credit hours

(Same as MGMT 3750.) Prerequisites: MGMT 3620; admission to the College of Business. Design, operations, and control of global and local supply chains; implementation approaches including behavioral and technical issues; implementation approaches including behavioral (especially cross-functional) and technical issues; implementation of Plan-Source-Make-Deliver-Return model for supply chains. NOTE: Should take with or have completed MGMT 3620.

MKT 3820 - Principles of Marketing
3 credit hours

Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.

MKT 3825 - Measuring Marketing Performance
3 credit hours

Prerequisites: MATH 1630 or MATH 1810; MKT 3820; BIA 2610 or MATH 1530; admission to the College of Business. A survey of the metrics most commonly used to measure marketing performance with special emphasis given to marketing mix metrics, market share metrics, and customer lifetime value.

MKT 3830 - Retailing
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Development and present status of the retailing structure with special consideration given to the fundamentals of store organization, operation, current distribution problems, research techniques, and possible innovations.

MKT 3840 - Professional Selling
3 credit hours

Prerequisites: MKT 3820; admission to the College of Business. Principles, problems, and role of personal selling in the business environment. Buying motives, persuasion techniques, and steps of selling process are considered as they relate to different types of sales activities and products.

MKT 3850 - Promotion
3 credit hours

Prerequisites: MKT 3820; admission to the College of Business. Psychological, sociological, legal, and marketing environments of promotion; the promotion mix consisting of advertising, publicity, personal selling, and sales promotion; and the development of promotion objectives, strategies, and plans.

MKT 3855 - Product Management
3 credit hours

Prerequisites: MKT 3820; BIA 2610; ACTG 2110, ACTG 2120; admission into the College of Business. Issues pertaining to marketing of products. Examines topics of interest to product managers including product life cycle, sales forecasting, new products, product positioning, and brand management.

MKT 3860 - Purchasing
3 credit hours

Prerequisites: MKT 3820 or approval of instructor, and admission into the College of Business. Purchasing management of materials and equipment in industry and government. Includes the optimum of quality, price, source, quantity, and time.

MKT 3865 - Sports Marketing
3 credit hours

Prerequisites: MKT 3820 and admission into the College of Business. Survey of issues pertaining to the marketing of sports products and entities. Focuses on the application of strategic marketing planning to the sports industry.

MKT 3870 - Principles of Transportation
3 credit hours

Prerequisites: MKT 3820 and admission into the College of Business. Transportation development in the United States and internationally. A historical, economic, and regulatory perspective.

MKT 3900 - Social Media Marketing and E-Commerce
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Direct marketing and its strategic use in the development of an integrated marketing communications plan. Topics include traditional direct marketing techniques such as direct mail, broadcast and print media, and telemarketing; Web-based marketing; and technology's impact on direct marketing communications techniques.

MKT 3910 - Consumer Behavior
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Buyer behavior as an influence in marketing decisions; special attention given to the processes of motivation, perception, attitude, learning, and interaction.

MKT 3920 - Entertainment Marketing
3 credit hours

Prerequisites: MKT 3820; admission to College of Business. Discussion of interrelated marketing issues dealing with the entertainment industry. Develops and relates the marketing mix for industry issues with regard to personality management, merchandising tie-ins, sports marketing/issues, and film/television distribution.

MKT 3930 - Marketing Research
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Modern research methods and their application in gathering information for marketing decisions. Special emphasis given to the implementation of marketing surveys and experiments.

MKT 3950 - Business-to-Business Marketing
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Survey of managerial decisions involved in the business-to-business marketing of goods and services.

MKT 3960 - Marketing Channels Management
3 credit hours

Prerequisites: MKT 3820; admission into the College of Business. Interrelationships and interdependencies among the various institutions and agencies composing marketing channels. Emphasis on analysis of alternative strategies of different channel members for optimum efficiency within a given distribution system.

MKT 4170 - Applied Promotional Strategy
3 credit hours

Prerequisites: MKT 3850; admission into the College of Business. Integrative nature of the elements of the promotional mix in the successful communication with the consumer of a firm's products and services.

MKT 4510 - International Marketing
3 credit hours

Prerequisite: MKT 3820 and admission to the Jones College of Business. Helps students understand and assess global market opportunities, development of market strategies in the international marketplace, and techniques of entering the international market. Examines cultural, social, economic, political, legal, and geographic elements. Particular focus on the role of the marketing mix elements in an international application.

MKT 4710 - International Business
3 credit hours

(Same as MGMT 4710.) Prerequisites: MGMT 3610; MKT 3820; admission into the College of Business. International organizational structures and managerial processes. Cultural, political, economic, and legal environments of global marketing. World market patterns and international trade theory.

MKT 4800 - Sales Management
3 credit hours

Prerequisites: MKT 3820; MKT 3840; admission into the College of Business. Management functions as applied to field sales force. Includes sales organization structures, selection and training of sales personnel, sales compensation, supervision and stimulation of the sales force, and evaluation of sales performance.

MKT 4810 - Integrated Logistics Management
3 credit hours

(Same as MGMT 4810.) Prerequisite: Admission into the College of Business. The coordination and optimization issues faced by firms in managing the inbound and outbound logistics activities of the firm in order to minimize costs and provide high levels of customer service. Logistics activities covered include transportation management, warehousing, order fulfillment, inventory management, and network design.

MKT 4840 - Study Abroad
3 credit hours

(Same as MGMT 4840.) Prerequisites: Junior/senior standing and admission into the College of Business. A short-term international business education experience designed to expose the student to the economic, political, cultural, and social environments of a foreign country(ies). Emphasis on the international state/status of the subject matter pertinent to management and marketing.

MKT 4850 - Advanced Selling
3 credit hours

Prerequisites: MKT 3820; MKT 3840; admission into the College of Business. The sales function as it relates to business-to-business selling and strategic relationship development. Topics include relational selling, account management, negotiation, team selling, handling conflict and ethical dilemmas, and selling to buying committees. Learning through interactive lecture, role-playing, and sales force automation software.

MKT 4870 - Services Marketing
3 credit hours

Prerequisites: MKT 3820 and admission into the College of Business. The role and scope of marketing in service entities, including impact, issues, and domestic and global trends.

MKT 4880 - Applied Marketing Research
3 credit hours

Prerequisites: MKT 3930 and admission into the College of Business. Applies marketing research concepts and tools learned in the introductory marketing research class to "real-life" marketing problems. Emphasis on planning and implementing research activities as well as oral and written presentation of results and conclusions based on marketing research.

MKT 4890 - Marketing Management
3 credit hours

Prerequisites: Senior standing; Marketing major; MKT 3910; MKT 3930; 6 additional semester hours of marketing courses; admission into the College of Business. Marketing strategy, marketing policies, production planning, pricing, promotion, and service from the marketing manager's point of view. Case analysis and marketing simulation emphasized.

MKT 4950 - Marketing Internship
1 to 3 credit hours

Prerequisites: Marketing or Entrepreneurship major; senior standing; an overall grade point average of 2.50; admission into the College of Business. Student is affiliated with an organization on a part-time basis to develop knowledge and experience in the practical application of marketing principles to actual business problems in a non-classroom situation. Can be applied toward the student's degree requirements only upon approval of the department chair. This course can only be taken one time.

MKT 4990 - Independent Study
1 to 3 credit hours

Prerequisites: Senior standing; approval of department chair; admission into the College of Business. Individual research and analysis of contemporary problems and issues in a concentrated area under the guidance of an approved faculty member. This course can only be taken one time.

Mission

The Entrepreneurship Program's mission is to provide education about the roles and contributions of entrepreneurs in economic development and job creation and to foster the growth and development of entrepreneurship.

Program objectives Include:

  • Encourage creativity and innovation.
  • Prepare students for successful venture creation and implementation.
  • Provide opportunities for students to gain knowledge required for startup and successful operation.
  • Help students create "real" business plans.
  • Facilitate networking for students to meet and learn from local, regional, and national entrepreneurs.
  • Introduce students to the expertise of Small Business Development Centers.
  • Encourage student participation in national and global entrepreneurship celebrations.
  • Give students opportunities to participate in the Collegiate Entrepreneurs' Organization (CEO).

Resources

Contact and Student Information

William McDowell
William.McDowell@mtsu.edu
615-898-2785

Lower Division Students, 0-60 hours

Amber Bollinger
Amber.Bollinger@mtsu.edu
615-898-2327 | BAS N245

Jillian Jacobson
Jillian.Jacobson@mtsu.edu
615-898-5294 | BAS N239

Kerri French-Nelson
Kerri.French.Nelson@mtsu.edu
BAS N232

Emily Yttri
Emily.Yttri@mtsu.edu
BAS N241

Upper Division Students, 61+ hours

Paula Calahan
Paula.Calahan@mtsu.edu
615-898-2328 | BAS N243

Amie Donahue
Amie.Donahue@mtsu.edu
615-494-7644 | BAS N2240

Brandie Freeman
Brandie.Freeman@mtsu.edu
615-898-5183 | BAS N244

Travis Tipton
Travis.Tipton@mtsu.edu
615-898-2363 | BAS N246

Gretchen Leming
Gretchen.Leming@mtsu.edu
615-898-5463 | BAS N230B

Department of Management
Middle Tennessee State University
MTSU Box 40
1301 East Main Street
Murfreesboro, TN 37132

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