Department of Marketing
Welcome to the Department of Marketing! We are pleased to provide information about undergraduate and graduate and undergraduate majors and minors, faculty members, and special programs in the department.
Marketing is a profession that offers a wide range of career opportunities including advertising and promotion, market research, retail management, sales, social media, and more. Many of our classes include hand-on learning opportunities in the form of projects for campus departments or local businesses. Several courses offered by our department are part of the university's experiential learning (EXL) program in which emphasis is placed on learning opportunities beyond the traditional classroom.
Undergraduate students majoring in Business Education can choose a teaching, training, or non-teaching emphasis. Students completing the program with a teaching emphasis qualify for Tennessee teacher licensure in business and marketing education for teaching at both middle and high school levels (7-12). The Master of Business Education (M.B.E.) graduate program is available to those seeking initial teaching licensure in business and marketing education, teachers seeking advanced study and degrees, or individual interested in training and development opportunities in the corporate environment. Coursework consists of a minimum of 33 graduate credit hours based on the candidate's emphasis.
Students preparation in the classroom is complemented by two programs supported, IGNITE and Raiders' Closet. First, students can enhance preparation for their professional career by participating in IGNITE. It is a professional development program in which students attend workshops on career preparation topics, participate in career fairs, engage with the business community, and participate in student organizations. Second, Raiders' Closet helps outfit students needing assistance in obtaining proper professional attire for a job interview. We want our Blue Raiders to make a good first impression with a prospective employer. Raiders' Closet is a program that can help some students relieve the anxiety of how to dress for an interview.
Student organizations and internships are other ways that learning extends beyond the classroom. Our American Marketing Association chapter brings together students interested in marketing to learn from professionals who speak at meetings and to participate in projects. Also, internship opportunities are available to students majoring in programs in our department through which they can earn course credit, gain work experience, and even land a full-time position after graduation.
Faculty are available to answer any questions you might have about careers in marketing, business communications, or business education. If you would like to visit the office, we are located in the Business and Aerospace Building, (BAS) in office 429 North. You may also contact the executive aide, Jaye Kiblinger, by telephone at 615-898-2902 or email email@example.com for information or to be connected to faculty who can answer questions or provide more information
Interim Department Chair