Interactive Media
Develop depth in interactive and digital design with technical skills in web, graphics, video production, and digital writing.
Interactive Media, B.S.
Communicating with emerging technologies is what the Bachelor of Science in Interactive Media is all about. This program will prepare you to work in an ever-changing environment.
Skilled and knowledgeable professionals are needed to translate the latest digital technology into effective communication whether on the Internet, on a phone or tablet, or in a virtual world. Every business or organization needs experts like Interactive Media graduates to achieve their objectives. You'll learn the latest trends, technology, and techniques to target audiences for your employer or customer. The Interactive Media program will prepare you to harness today's digital technologies with important foundational skills and knowledge. Our interdisciplinary program combines the use of text, images, video, sound, graphics, and interactivity to communicate through a variety of ever-changing digital platforms such as social media, apps, virtual and augmented reality, and games. The curriculum includes audience analysis, content creation, strategy, measurement, and management in a blend of theoretical and hands-on approaches. The curriculum culminates with a senior capstone course and an internship in a professional setting. But what about tomorrow? You'll be ready.
News Briefs
July ‘Out of the Blue’ looks at teaching AI, impact on creative industries [+VIDEO]
The July episode of Middle Tennessee State University's "Out of the Blue" television magazine show looks at how the College of Media and Entertainment is teaching artificial intelligence and its impact on the creative industries.[ Read More ]
MTSU empowers Rutherford County youth through digital media camp
Middle Tennessee State University’s College of Media and Entertainment recently boosted the media literacy of area youth by hosting the “Come to Voice” summer camp program for seventh to ninth graders from the Boys and Girls Clubs of Rutherford County.[ Read More ]
News Briefs
July ‘Out of the Blue’ looks at teaching AI, impact on creative industries [+VIDEO]
The July episode of Middle Tennessee State University's "Out of the Blue" television magazine show looks at how the College of Media and Entertainment is teaching artificial intelligence and its impact on the creative industries.[ Read More ]
MTSU empowers Rutherford County youth through digital media camp
Middle Tennessee State University’s College of Media and Entertainment recently boosted the media literacy of area youth by hosting the “Come to Voice” summer camp program for seventh to ninth graders from the Boys and Girls Clubs of Rutherford County.[ Read More ]
Interactive Media, B.S.
Employer List
Where do our graduates work?
Interactive Media graduates work in all kinds of industries. That's because communicating with new technology affects every business or organization.
Alumni Success
MTSU prepared me to enter the professional world by offering me unlimited opportunities. I was then able to pinpoint what interests I had and then go head on into those. For me, I started as a undecided major, then was going to do Video Production. A friend of mine told me about Interactive Media and how it can combine a lot of my interests (video / graphic design / social media / communications). I found that the Interactive Media program was the perfect fit for me.
-Patrick Sams, Class of '19, Senior Social Media Specialist, Vanderbilt University
MTSU’s Career Development Center
MTSU offers a comprehensive Career Development Center that serves students throughout the full student experience and beyond. They collaborate with faculty and staff to equip students with the tools to be marketable to the world of work and continuing education.
Students can schedule an appointment or check online resources and job boards at mtsu.edu/career.
Students can find current internship opportunities by talking to faculty and visiting the University job and internship board called Handshake.
Wondering what you can do with your major? Check out our What Can I Do with A Major In guides.
Degrees
Undergraduate
Undergraduates in Interactive Media earn a Bachelor of Science (B.S.) degree. The Interactive Media degree requires a minor in a number of recommended areas including Marketing, Entrepreneurship, Video and Film, Media Management, Information Systems, Computer Science, Recording Industry, etc.
Minor
The Interactive Media program also offers a minor in Interactive Media. The minor requires the completion of 15 credit hours.
Graduate
The College of Media and Entertainment offers a Master of Science (M.S.) degree in Media and Communication.
Computers and Software
Interactive Media is about communicating with the latest technology. That means having the best computer you can afford and the software to go with it. A general rule of thumb is to purchase a computer with the largest screen, fastest processor (CPU), the most memory (Gb), and the largest hard drive (Tb) that you can afford. A large screen is also good but can add significant weight to the laptop. You should expect your laptop to last for at least the four years you attend college so getting the biggest and fastest “future proofs” your purchase. These are the specifications we recommend:
- Minimum 13” display
- Processor (CPU) - Apple: MacOS M1 and M2; Windows: Intel Core i3 or i5 or the AMD Ryzen 3 or Ryzen 5
- Minimum of 8 Gb (gigabytes) of memory (RAM)
- 1 Tb (terabyte) solid state drive (SSD)
- Suggest a 1 Tb external SSD for project work and computer backups
We recommend either the Apple MacBook Pro or the equivalent Windows computer like the Dell XPS. Small computers like the Microsoft Surface or Google Chromebook do not meet these requirements. Will a Windows gaming computer work? Yes, but it will be heavy to lug around campus.
You can get a discount on Apple computers at the Apple Education Store. Apple also has good deals on factory refurbished laptops. Windows computers can be purchased at the MTSU Dell store. Dell has an outlet store.
Our lab classrooms have computers with the latest software installed but most students carry their laptop with them to work wherever they happen to be.
What about software? Interactive Media has very little required software and what we do use is supplied by MTSU. You are able to download a suite of Adobe Creative Cloud software to your laptop. And you are able to download Microsoft Office 365 to your laptop as well. There are also some specialty online software that we have negotiated free use for class or it is available online for free.
Interactive Media Minor
The Interactive Media minor requires the completion of 15 credit hours.
Required (9 hours)
- IAM 2500 - Survey of Interactive Media 3 credit hours
- IAM 3060 - Writing for Interactive Experiences 3 credit hours
- IAM 3065 - Audiences and Messaging 3 credit hours
Elective (6 hours)
Choose two:
- IAM 3070 - Introduction to Social Media Practice 3 credit hours
- IAM 3210 - Interactive Media Applications 3 credit hours
- IAM 3250 - Gender and Representation in Interactive Media 3 credit hours
- IAM 3610 - Fundamentals of Game Theory and Design 3 credit hours
- IAM 3670 - Digital Media Law and Policy 3 credit hours
- IAM 3850 - Online Strategy and Search Engine Optimization 3 credit hours
- IAM 3950 - Content Strategy and Management 3 credit hours
- IAM 4350 - User Experience Fundamentals 3 credit hours
- IAM 4450 - Understanding Digital Analytics 3 credit hours
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